▲ Heizle giving the students her advice. Photographed by Kim Ye Eun
On August 9, a Youtuber named Heizle gave a special lecture about “being a beauty creator” at the CJ Creative Library (CCL). As a part of the "Creator Training Educational Program" jointly hosted by Korea University (KU) CCL and CJ Entertainment N Merchandising (CJ ENM), the lecture targeted students who are interested in the job or who wish to work as a creator in the future.
Heizle briefly introduced herself and explained how she decided to become a beauty creator. She then promoted her channel on Youtube, emphasizing that the viewers would be able to find not only diverse make-up techniques, but also other tips on fashion or video logs (vlogs) about her everyday life. Keeping the introductory part short, she focused on answering the questions from the audience, giving them valuable advice.
When asked about how to become a well-known creator, Heizle said, “Nowadays, there are so many creators in every field that it is difficult to stand out by specializing in only one kind of content. Express your individuality and utilize your own abilities, whether they be endless curiosity, adept editing techniques, or good acting skills, to be a good creator. That way, you would be able to differentiate yourself from the others.” Heizle ended her lecture by urging students to be always passionate and to strive to learn from the other media, highlighting that ceaseless efforts will pay off in the end.